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The topics of data privacy and data security for our customers and users has a high priority for BTC Embedded Systems.
This privacy statement explains the type of information this website collects and how this information is used. The statement does not apply for external 3rd party websites which provide links to this website or to which this website provides links.
DataCo GmbH
Nymphenburger Str. 86
80636 München
When you are visiting this website, BTC will automatically receive the following information about your device:
For IT security reasons, this data will be processed. The IP-address will be deleted within 7 days. BTC reserves the right for further data processing in anonymized form. The data processing takes place according to Art. 6 para. 1 of the GDPR.
Whenever you are getting in contact with us (Email, contact form on our website, event registration), the data you provided will be stored to process your request.
The following details might be stored (if made available by you): Salutation, first name, last name, address, email, phone, company, request details. The deletion of the data is handled depending on the nature of your request. The data processing takes place according to Art. 6 para. 1(a,b) of the GDPR.
In some parts of the website, BTC uses cookies to provide convenient access to our information and constantly improve our web offering. Cookies are small text files that are generated by a web server and which are stored on your computer by your web browser.
The cookies required for running the website are deleted when you leave the page at the end of your session. Some cookies used for statistical purposes remain on your PC for up to 14 months. The following information is cached:
It is not possible to identify individuals based on the information stored in cookies. The information is processed in accordance with Art. 6, para. 1 (f) of the GDPR.
Of course, it is also possible to view our website without cookies. Normally, web browsers are configured to accept cookies. You can disable the use of cookies by your web browser at any time by changing the settings, but you will then lose some functionality. Please use your web browser’s help function to determine how these settings can be changed. Please note that some features of our website may be unavailable when cookies are disabled.
When registering for a “MyBTC” account, the information you provide will be processed for the purpose of creating an account and providing the Services.
The following data is collected by BTC as part of the registration process: title, first name, last name, country, e-mail address, function and company if applicable.
The following additional data is collected when using “MyBTC”: Last login, product downloads made, training sessions and webinars attended.
The data processing is carried out in accordance with Art. 6 para. 1 lit. a,b GDPR.
If you are a customer of BTC and have provided your e-mail address as part of the customer relationship, this can subsequently be used by us to send a newsletter.
You also have the option of signing up for the free newsletter on our website.
If you explicitly consent to us sending you information about events and products of BTC AG, we will use the data you provide for these purposes.
For effective registration, we need a valid e-mail address. In order to check that a registration is actually made by the owner of an e-mail address, we use the “double-opt-in” procedure. For this purpose, we record the subscription to the newsletter, the sending of a confirmation email and the receipt of the response requested hereby.
Our e-mail newsletters are sent via the technical service provider CleverReach GmbH & Co. KG, Mühlenstrasse 43, 26180 Rastede (“CleverReach”), to whom we pass on the data you provided when registering for the newsletter. This disclosure takes place in accordance with Art. 6 (1) (f) GDPR and serves our legitimate interest in using an advertising-effective, secure and user-friendly newsletter system.
The data you enter for the purpose of subscribing to the newsletter (e.g. e-mail address) will be stored on CleverReach’s servers in Germany or Ireland.
CleverReach uses this information to send and statistically evaluate the newsletters on our behalf. For the evaluation, the newsletters sent by e-mail contain so-called web beacons or tracking pixels, which represent single-pixel image files that are stored on our website. This makes it possible to determine whether a newsletter message has been opened and which links have been clicked, if any. With the help of so-called conversion tracking, it can also be analyzed whether a predefined action (e.g. participation in a webinar) has taken place after clicking on such links. In addition, technical information is collected (e.g. time of access, IP address, browser type and operating system). The data is collected exclusively pseudonymously and is not linked to your other personal data, a direct personal reference is excluded. This data is used exclusively for the statistical analysis of newsletter campaigns. The results of these analyses can be used to better tailor future newsletters to the interests of the recipients.
You can read more about CleverReach’s data analysis here:
https://www.cleverreach.com/en-de/newsletter-tool/newsletter-reporting/
You can view CleverReach’s privacy policy here:
https://www.cleverreach.com/en-de/privacy-policy/.
If you wish to object to data analysis for statistical evaluation purposes, you must unsubscribe from the newsletter.
We have concluded a data processing agreement with CleverReach, in which we oblige CleverReach to protect our customers’ data and not to pass it on to third parties.
You have the option of objecting to the sending of the newsletter at any time. For this purpose, there is a corresponding link in each newsletter.
Data processing is carried out towards customers in accordance with § 7 para. 3 UWG.
In the case of interested parties, data processing is carried out in accordance with Art. 6 (1) (a) GDPR
Matamo allows us to collect and analyse data regarding the usage of this webpage. This allows us to learn for example, when certain pages were accessed and the region from which the request was coming. Matomo also collects further log data (e.g. IP-addresses, referrer, browser, operating system) and measures user activity such as clicks.
The usage of this tool takes place according to Art. 6 para. 1(a) of the GDPR. The owner of this website has a legitimate interest in the analysis of user behavior to optimize user experience.
Matomo is only hosted locally on our server, so the collected data is not shared with 3rd party companies such as Google.
This website embeds videos from the platform Youtube, operated by Google Ireland Limited
(„Google“), Gordon House, Barrow Street, Dublin 4, Irland.
When you are visiting one of our pages with embedded Youtube videos, a connecting to Youtube’s servers is established and provides information about the visited pages to Youtube.
Youtube might also place Cookies on your device or use similar technology to recognize users (e.g. device fingerprinting). This allows Youtube to collect information about the users of this website and use this information for user statistics, to optimize user experience and prevent fraud.
In case you are logged in to your Youtube account, you are enabling Youtube to connect your browsing behavior with your account. You can prevent this by logging out from Youtube.
The usage of Youtube happens in order provide our users a more informative representation of our content. This is a legitimate interest according to Art. 6 para. 1(a) of the GDPR. In case of a consent by the user, the data processing happens according to Art. 6 para. 1(a) of the GDPR and § 25 Abs. 1 TDDDG. The consent can revoked by the user at any time.
You can fin more information here:
https://policies.google.com/privacy?hl=de.
Zu diesem Zweck muss der von Ihnen verwendete Browser Verbindung zu den Servern von Google
aufnehmen. Hierdurch erlangt Google Kenntnis darüber, dass über Ihre IP-Adresse diese Website
aufgerufen wurde. Die Nutzung von Google WebFonts erfolgt auf Grundlage von Art. 6 Abs. 1 lit. f DSGVO.
Der Websitebetreiber hat ein berechtigtes Interesse an der einheitlichen Darstellung des Schriftbildes auf
seiner Website. Sofern eine entsprechende Einwilligung abgefragt wurde, erfolgt die Verarbeitung
ausschließlich auf Grundlage von Art. 6 Abs. 1 lit. a DSGVO und § 25 Abs. 1 TDDDG, soweit die Einwilligung
die Speicherung von Cookies oder den Zugriff auf Informationen im Endgerät des Nutzers (z. B. DeviceFingerprinting) im Sinne des TDDDG umfasst. Die Einwilligung ist jederzeit widerrufbar.
This website embeds videos from the platform Vimeo, operated by Vimeo.com Inc, 330 West 34th Street, 5th Floor New York, New York 10001.
When you are visiting one of our pages with embedded Vimeo videos, a connecting to Vimeo servers is established and provides information about the visited pages to Vimeo.
Vimeo might also place Cookies on your device or use similar technology to recognize users (e.g. device fingerprinting). This allows Vimeo to collect information about the users of this website and use this information for user statistics, to optimize user experience and prevent fraud.
In case you are logged in to your Vimeo account, you are enabling Vimeo to connect your browsing behavior with your account. You can prevent this by logging out from Vimeo.
The usage of Vimeo happens in order provide our users a more informative representation of our content. This is a legitimate interest according to Art. 6 para. 1(a) of the GDPR. In case of a consent by the user, the data processing happens according to Art. 6 para. 1(a) of the GDPR and § 25 Abs. 1 TDDDG. The consent can revoked by the user at any time.
You can fin more information here: https://vimeo.com/privacy
This website embeds registration forms from the webinar platform Livestorm, operated by Livestorm SAS, 6 boulevard Saint Denis 75 010 Paris – France.
When you are visiting one of our pages with embedded Livestorm forms, a connecting to Livestorm servers is established and provides information about the visited pages to Livestorm.
Livestorm might also place Cookies on your device or use similar technology to recognize users (e.g. device fingerprinting). This allows Livestorm to collect information about the users of this website and use this information for user statistics, to optimize user experience and prevent fraud.
The usage of Livestorm happens in order to allow users to sign up for events such as webinars. This is a legitimate interest according to Art. 6 para. 1(a) of the GDPR. In case of a consent by the user, the data processing happens according to Art. 6 para. 1(a) of the GDPR and § 25 Abs. 1 TDDDG. The consent can revoked by the user at any time.
You can find more information here: https://livestorm.co/privacy-policy
The Livestorm event registration forms (see above) uses Google reCAPTCHA Privacy Policy “Google reCAPTCHA” (hereinafter “reCAPTCHA”). This service is provided by Google Ireland Limited
(„Google“), Gordon House, Barrow Street, Dublin 4, Irland..
Livestorm uses reCAPTCHA to prevent various types of data processing abuse attempts (e.g. phishing). reCAPTCHA analyzes various information of the respective visitor (e.g. IP address, mouse movements of the user, length of stay on the website). By using reCAPTCHA, data is transferred to Google, which is used to determine whether the visitor is a human being or a (spam) bot. The data processing is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in protecting its web offers against abusive automated spying, against spam as well as protecting third parties against such attacks. The consent can revoked by the user at any time.
You can find more information here: https://policies.google.com/privacy.
This website uses Google Maps, provided by Google Ireland Limited („Google“), Gordon
House, Barrow Street, Dublin 4, Irland.
The usage of Google Maps requires the processing of your IP address. This information is provided and stored on a Google server located in the US. The provider of this website has no control over this data transmission. In case Google Maps is activated, Google might include Google Web Fonts.
The usage of Google Maps happens in order provide our users a more informative representation of our content. This is a legitimate interest according to Art. 6 para. 1(a) of the GDPR. In case of a consent by the user, the data processing happens according to Art. 6 para. 1(a) of the GDPR and § 25 Abs. 1 TDDDG. The consent can revoked by the user at any time.
Data transfer to the USA is based on standard contract clauses of the EU commission. You can find details here:
https://privacy.google.com/businesses/gdprcontrollerterms/ and
https://privacy.google.com/businesses/gdprcontrollerterms/sccs/.
You can find more information in Google’s privacy statement:
https://policies.google.com/privacy?hl=de.
In case of consent, we use the website analysis functionality “LinkedIn Insight Tag” by LinkedIn Ireland Unlimited Company (Wilton Plaza, Wilton Place, Dublin 2 Ireland; „LinkedIn“). The LinkedIn Insight Tag allows the collection of information related to your visit of this webpage, including URL, referrer URL, IP address, device, browser and timestamp.
LinkedIn does not share any of your personal data with BTC Embedded Systems AG. Only anonymized information about target groups and ad performance is provided. In addition, the LinkedIn Insight Tag provides a retargeting feature, which allows BTC Embedded Systems AG to show you ads on 3rd party websites including linkedin.com without getting access to any personal data.
In case you are logged in to your LinkedIn account, you are enabling LinkedIn to connect your browsing behavior with your account. You can prevent this by logging out from LinkedIn.
You can find more information in the LinkedIn privacy declaration:
https://de.linkedin.com/legal/privacy-policy?_l=de_DE.
You can deactivate the LinkedIn Insight Tag on our website here:
https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.
In case of consent, we provide a chat widget allowing you to start a chat-based conversation with our engineering team. This service is provided by Social Intents, LLC, 4880 Lower Roswell Rd, Suite 165-112, Marietta, GA 30068.
When you start a chat with us, all data within the chat is processed on the servers of Social Intents.
You can find more information here: https://www.socialintents.com/privacy.html
Where BTC processes personal data relating to you, we will inform you on request about the category of the data in question, the purposes we process them for, the recipients or categories of recipients, if any, and the planned retention period. You may request that we correct or amend incorrect or incomplete information.
If we process your data based on your consent, you may revoke that consent at any time with effect for the future. If the data processing is carried out on the basis of a legitimate interest of BTC Embedded Systems AG, you have the right to object to the data processing for reasons that arise from your particular situation (Article 21 of the GDPR).
Under certain circumstances, you may request that we delete your information. This applies in particular in the following cases: The data is no longer required for data processing purposes, you have revoked your consent or objected to the processing based on your particular situation.
Under certain conditions, you can demand that use of your personal data is restricted if it is not possible to delete them or the obligation to delete is disputed.
You also have the right to data portability. This means that we provide your data to you in a machine-readable format on your request.
You may contact us directly regarding a complaint, e.g. by contacting the data protection officer of BTC Embedded Systems AG. In addition, you can lodge an official complaint with the supervisory authority for data protection (data protection officer of the state of Lower Saxony).
BTC only processes your information in accordance with Art. 28 of the GDPR using data processors within the statutory requirements and according to BTC instructions. BTC is responsible for the data processing carried out by the data processor. In certain cases, we are obliged to transmit your data to the authorities (prosecution, damage prevention, etc).
We do not use automated decision-making procedures as contemplated by Article 22 of the GDPR.
BTC uses extensive technical and organizational security measures to protect the personal data that we manage against misuse, accidental or intentional manipulation or against access by unauthorized persons. Our security processes are continuously improved in line with technological developments.
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